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buss/fin

Problem Statement / Requirements:

Assess the company from a microeconomic point of view. Discuss the demand characteristics for the company’s product or service (e.g., the company’s customers, competition, etc.), the company’s cost structure (e.g., degree of variable cost versus fixed costs), and the nature of the industry (highly competitive, somewhat competitive, oligopoly, or monopoly). Discuss any other microeconomic factors that you believe are relevant to the company.
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